SALT BY THE SEA

Brand Identity and Styling for Salt by the Sea

Salt by the Sea is a boutique apartment complex featuring six holiday units, nestled in the picturesque Flynns Beach area of Port Macquarie. Offering affordable beachside accommodations, the branding was designed to reflect the serene coastal lifestyle and values these units embody. This project extended beyond visual identity, encompassing a full re-style, renovation, and interior design overhaul (see Interiors), as well as social media management to enhance the property's online presence and appeal.